The sheer size of market, unique economic system and different business culture in China deserves a carefully developed strategy. This can save you from wasting time and money on doing it the wrong way. We draw upon our years of Chinese business experience to help you examine the critical elements and to work out the best approach:
Routes-to-market: channels, partnership, location to start
Structure: the most suitable structure or entity
Risk management: how to safeguard your IP assets and mitigate risks
Implementation plan: resources and investment needed, milestones
Our aim is to help you plan for success in China.
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We are excited to have appointed Crayfish.io to guide our engagement with the Chinese market. We feel in very capable and experienced hands. Your team has made careful, quick, reliable and tactical decisions and shown effective operation, which I want to thank you each for your respective parts and skills.
After some research and comparison, I decided to entrust STEER’s China activities to Crayfish. In just three months, we have made so much progress, including an unexpectedly fulfilling trip to China. We now have a clear, effective China strategy and I’m already planning my next trip to China!
The Crayfish team have been supportive in helping us understand and navigate our opportunities in China. Crayfish have proved to be a solid and reliable resource, each of their services has helped us ensure we approach our potential business relationships in China with a strong footing and in the right way.
No matter at which stage your company currently are, we can help you through our Crayfish® China Entry Strategy Service. We ensure quality is not comprised by the cost savings we offer to you.
Unless you can speak fluent Chinese and have a decent understanding of the culture, communicating with your business connections in China can sometimes be frustrating. Find the right way and it could help you to breeze through the process, advises Ting Zhang, founder and CEO of Crayfish.io.
ing Zhang is Founder & CEO of Crayfish.io, the first full-service platform dedicated to Chinese-speaking business services powered by online platform technology. Known as “the Go-to Person for China”, Ting has 25+ years’ experience of UK-China international business, trade and investment. Here she gives shares her predictions and insights about UK|China business relations for the coming year.
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